The ability to access seamless integrated technologies by the use of smart phones and apps has allowed end consumers to be more proactive in how they organise their lives, how they access information goods and services, everything from online shopping, to taxis, hotels and flights are all available at the touch of a few buttons.
Organisations have now started to change the operating models that they had to meet these new demands, to reduce costs within their operating environment and give better services to end consumers as well as suppliers, so that from the time of request to the time of payment there are new greater efficiencies. If your unsure if this business model would work, then all we will say is Uber.
There are pitfalls though and there are already many cases of start up companies failing because they don’t have the model right, the technology wont stand up, the service demand is lower than expected and investors are cooling off from start ups. This doesn’t mean connected mobility will stall far from it.